Viral Videos Archives - Best Production House | Corporate Films | Viral Videos Namesake Productions is in the list of best production house in the country. It specializes in Corporate Films, Animation Videos, Graphic Videos, TV Ads... Tue, 07 Nov 2023 10:09:53 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.7 Tips to boost your marketing strategy with trending viral videos https://www.namesakeproductions.com/blog/marketing-trending-viral-videos/ https://www.namesakeproductions.com/blog/marketing-trending-viral-videos/#respond Sun, 11 Aug 2019 04:30:28 +0000 https://www.namesakeproductions.com/blog/?p=6914 The average human lives for 25,915 days. If you already know this, it’s likely because you’ve seen Reeboks viral videos, ‘25915’ chronicling the life of a woman in one minute. The video depicts the lifelong passion for running that one woman has. The video even includes a CTA at the end, encouraging people to calculate… Continue reading Tips to boost your marketing strategy with trending viral videos

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The average human lives for 25,915 days. If you already know this, it’s likely because you’ve seen Reeboks viral videos, ‘25915’ chronicling the life of a woman in one minute. The video depicts the lifelong passion for running that one woman has. The video even includes a CTA at the end, encouraging people to calculate the number of days they have left to pursue their athletic passions. It’s just one example of a branded video that went viral.

There’s no doubt that video is marketing gold, and that viral video is even more powerful. Video is the most shared content on Facebook. It grabs attention and communicates powerful sentiments. The challenge is in accomplishing virality, and then exploiting that in order to achieve your marketing goals.

Understand What Viral videos Means to You: Then Set Your Goals

There are plenty of viral videos that never result in a product being sold or traffic driven to a landing page. Simply reaching a certain level of popularity isn’t enough. It’s not about getting a lot of people to watch and share. It’s getting the right people to watch and share. These are the folks who will share and answer your call to action.

Viral is also a relative term. Imagine a small woodworking business that produces a video about a grandfather restoring an old rocking horse for his granddaughter. The video receives 25K shares, and orders increase by 10% as a direct result of the campaign. It would be hard to deny that the video went viral.

Take the size of your audience, the performance of past videos, and other metrics into consideration. Use these to determine the numbers you must reach in order for your video to become viral.

Use Great Production Values

This is no time to spend 30 minutes shooting a video under regular lights with your phone. You’ll have to use the best you’ve got to make a video worthy of going viral. Yes, you can shoot decent video with your phone, but you’ll need to practice. You’ll want to use decent editing software as well. Write a script. While many viral videos may seem ‘off the cuff’, rest assured that in most cases there’s a well-written script.  Rehearse before you film. Experiment with different locations. No, you don’t need to invest hundreds of dollars or hire a professional crew. Just be sure you’re investing more time and effort than in your average video.

Use an Influencer

If your video features an influencer, it’s much more likely to grab the viewer’s attention. If you can’t get an influencer to star in your video, you can still use influencer marketing to help it go viral. Reach out to influencers in your niche to show them your video. Ask them to share the video with their audience members, or to provide a quote for your video description.

Add a Great Title and Description

All good content starts with a compelling title. Videos are no different. Consider Reebok’s video mentioned above. 25915 is short, simple, and it makes a big impact. It’s also a bit mysterious. Imagine running across that title, the Reebok brand name, and an intense-looking thumbnail image. Chances are you’d wonder what 25,915 was referring to. How do you find out? You watch the video of course!

Your description also impacts whether or not your video goes viral. A good description should emphasize the right keyword. For example, if you produce a video on copywriting for digital marketing, you might emphasize writing services company reviews to indicate that you are covering that topic.

Make an Emotional Impact

Think about the viral videos, you know. Most focus on making a deep but singular emotional impact. They might be touching, inspiring, or downright hilarious. It varies, but as a rule, viral videos tend to tap into positive emotions. In fact, videos that evoke feelings of happiness and surprise tend to be the most viral.

Encourage Sharing

Videos don’t go viral simply because of the fact that people like watching them. A lot of effort goes into sharing videos across multiple channels, and compelling viewers to share with others. This can start with simply asking for shares and including social share buttons. Most viral videos aren’t published once. They are shared and promoted multiple times. Get your video out to your social media feeds, share it on your website, and embed it in your marketing emails. It takes exposure to go viral. Finally, consider going native. For example, Facebook native videos receive 1055% more shares on the platform than those produced in other formats.

Final Thoughts

A viral video can have an undeniably positive impact on your marketing video. To accomplish this, you must create a great video that touches your audience, promote it effectively, and encourage your audience to share your creation.

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Best Videos – Content that can take your Brand ahead https://www.namesakeproductions.com/blog/best-videos-content-that-can-take-your-brand-ahead/ https://www.namesakeproductions.com/blog/best-videos-content-that-can-take-your-brand-ahead/#respond Fri, 10 Jun 2016 09:28:46 +0000 http://www.namesakeproductions.com/blog/?p=6421 How Some of the best videos have helped brands elevate Using the best videos to market your brand might not be a new idea. But with the power of Internet on a rise, it’s certainly an avenue you can’t miss. Today, the best videos are consumed, even on-the-go. Best videos are not created by chance;… Continue reading Best Videos – Content that can take your Brand ahead

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How Some of the best videos have helped brands elevate

Using the best videos to market your brand might not be a new idea. But with the power of Internet on a rise, it’s certainly an avenue you can’t miss. Today, the best videos are consumed, even on-the-go.
Best videos are not created by chance; they’re created by unmatched passion.

Most of us are aware that Google is the world’s most used search engine. But YouTube is equally important for a brand’s presence. It stands second when it comes to searches. As surprising as it may sound, netizens depend heavily on this platform to dig out information about various brands.

The nature of this information is quite versatile, and there are quite a few ways to create interesting videos to elevate your brand. Right from brand-integrated short films to socially responsible videos, from standup comedy to pure branding videos. The audience is always on the look out for rich and fresh content. And videos have generated a lot of curiosity and buzz of late. In fact, these can also do a lot of good to small & medium businesses. These help in creating a point-of-differentiation as well.
Enter Advertising

If you’re looking to promote your brand videos in niche markets, you will not find a medium as powerful as YouTube. All you need to do is follow a few simple steps – create a free channel on YouTube, upload your videos on this channel, come up with interesting headlines, fill in all the relative keywords along with other necessary information, add credits where required and promote. Well, there are quite a few forums, websites where you can share and distribute your videos. The promotion however, depends on the merit of your content. If you’ve got the bucks, consider YouTube advertising. But remember, do this only if you feel a little push to your video can work wonders. Do it only if you’re confident about your content. Else, all your efforts will fall flat, and you’ll just end up burning your bucks. If you’ve got higher marketing budgets, you can even insert your crisp video or advertisement in other popular videos on YouTube. The catch here is to remain crisp. You need to get the attention of your audience in the first 5 seconds flat, else they skip. For longer videos like Short films or brand-integrated films, you can consider teasers as insertion.Video advertising powered by AdWords can end up being your strongest tool. However, the real power of advertising in this medium lies in something known as “ad targeting”. It lets you zero in on your potential followers by running your ads only on videos of those channels whose followers you’d like to attract. While this sounds like an almost infallible strategy to increase virtual footfall on your brand’s channel, there is a catch.
Sell That Pen to a Stranger… in 5 Seconds.

Any competent video production company will actually look at this as more of a creative challenge than as a catch. Your viewers enjoy the option of skipping an ad placed before a video, five seconds into the ad. Here, your fate diverges into three plausible branches –

Don’t Care: The viewer decides he’s not interested in the ad, and presses the much dreaded skip button. It’s undoubtedly, the worst plausible branch for your brand.
Interesting but…whatever: The viewer does view your entire ad but doesn’t know what to do with the information. So, he goes back to his video, and forgets about your ad. Better branch to hold on to, but still doesn’t serve your purpose. This proves that the content lacks the punch, and you’ll just end up losing money.
I’m So Subscribing: The only strong option that actually meets the objective. The viewer does view your entire ad, and ends up subscribing to your channel, logging on to your website, purchasing your product or service. The secret to skip the second branch and grab this one is very simple – the age-old mantra of “Call to Action”. Sometimes, something as simple as “click to subscribe” does the trick.While you get the desired results, don’t forget to thank your video ad promotion company. It will charge them up to come up with better content next time around.

Best videos can actually make it happen!

As a smart brand, all you have to do is find the right video production company to work its magic, and create the best videos. A simple Google search can help you with a few options. Making the right choice from a plethora of video production companies, however, needs patience. Think of patience as a critical non-monetary investment with impressive monetary returns. Browse through each company’s portfolio, especially their previous works. Feel free to ask them questions about their strategies, and ideas for your brand. Be self-critical in your analysis until you’re sure that they’re “THE” company. Voila! your idea to create some of the best videos for your brand will soon be a reality.

Now that you’ve understood the power of video content, feel free to connect with us, at Namesake Productions.

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Best Video Production Company – it’s a journey, not a destination https://www.namesakeproductions.com/blog/best-video-production-company-its-a-journey-not-a-destination/ https://www.namesakeproductions.com/blog/best-video-production-company-its-a-journey-not-a-destination/#respond Fri, 10 Jun 2016 09:25:00 +0000 http://www.namesakeproductions.com/blog/?p=6418 Being the best video production company is not a destination. It’s a journey for us. So, there’s a lot more than being the best that excites us. We love the craft. We love storytelling. And we love the magic videos can work on your audiences. There is a reason why majority of the population likes… Continue reading Best Video Production Company – it’s a journey, not a destination

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Being the best video production company is not a destination. It’s a journey for us. So, there’s a lot more than being the best that excites us. We love the craft. We love storytelling. And we love the magic videos can work on your audiences. There is a reason why majority of the population likes to watch a video than read a book. Perhaps, a reason why today, YouTube is the second most popular search engine in the world with over 1 billion visitors and 3 billion searches a month.
Videos by the best video production company have the power to change the way we perceive things. The most important part about a video is that it does not leave any space for assumption. You are served with an entire pack of a happy meal. It’s the kind of content that people love to consume. Not just that. It’s content that people love to share as well. Being a video production company, we understand how your business challenges can be addressed through good video content.

Best Video Production Company, Namesake Productions, Corporate Film, Animation

A Production Company helps you with video content that can truly elevate your brand.
Three reasons why videos by the best video production company work better:
Captures attention of the majority:

Videos are simpler. It does not involve any brain work. A video is like a simple dish, cooked and served right in front of you. So you know the recipe, but most importantly, you understand the procedure. Since many people learn better visually, videos reach and connect with a larger group of people, than print.
Videos have the tendency to go viral:

Unlike print, videos have the power to influence. There are a number of short films, advertisements, online video songs and such that has the power to create a very strong impact. It also has a stronger chance of getting shared on a digital platform since it can easily connect with people’s thoughts and emotions.
People feel involved:

The last and the most important point is to make people feel like it’s their own story. Print can never do this. Every time we come across an ad that reflects even the smallest part of our lives, we often tend to click on the share button. This is the reason why videos usually have a larger shelf life too. Plus, showcasing bits of emotions makes a huge difference.

What’s the role of the best Video Production Company?

Connecting with the right production company is as important as choosing the right theme for your video. The age of the company is another important factor. So, the best video production company that’s not too old, or too new, should be the right pick. It’s good to look for the best video production company that can translate your vision into reality.

Now that you’ve understood the power of video content, feel free to connect with us, at Namesake Productions.

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