Video advertising is big business nowadays. Video channels/platforms like YouTube videos, Daily Motion offer advertisers a shot to engage with the viewer on a deeper level. It helps them establish relationships and educate their viewers on a product or service. It’s so effective that the average mobile video advertising spends are forecast to reach $7 …
Read MoreSince the time it created a buzz among marketers all those years ago, video marketing has become equivalent with promotion of businesses. It is spot on that demo video is one of the top ways to raise the knowledge of your brand and increase your sales. However, there is so much more you can do …
Read MoreSocial media is continually changing the way we exchange and consume information. The most successful content marketers are delivering content without fail. This is possible with the help of multiple social media channels. It comes as no surprise that visual content is over 40 times more likely to get shared than all-text content. Without …
Read MoreVideo production techniques aren’t just about shooting, editing and presenting. There are plenty of other tasks that go behind the scenes to make a video worth it. While mastering each of these is one challenge, being able to manage them within the given budget and time is another. Here, in this blog, we talk about …
Read MoreThe transition into moving image-driven content or video content is a natural progression for any brand that is looking to expand its customer base. For people new to the film making process, it can be a daunting, exciting and sometimes intimidating experience. And no matter how long the industry veterans have been doing it, the …
Read MoreDid you watch a video online today? If you’re like most people, if you didn’t watch one today, chances are you’ve watched one in the past few days. That’s because the video has quickly become one of the most popular types of content on the internet. Today’s marketer is already catching on to the need for …
Read MoreThe average human lives for 25,915 days. If you already know this, it’s likely because you’ve seen Reeboks viral videos, ‘25915’ chronicling the life of a woman in one minute. The video depicts the lifelong passion for running that one woman has. The video even includes a CTA at the end, encouraging people to calculate …
Read MoreMany businesses these days are into explainer videos as they venture into video marketing. What explainer videos achieve is a feat that is almost not possible by web pages or brochures in text formats. An explainer Video summarizes your services or products into videos. These videos have an easy-to-follow narrative. Companies should take advantage …
Read MoreImagine it’s Monday morning, you’re about to start to work, and you see a flat tire on your vehicle. You’d like to replace the flat with the spare tire. Your search for the process on Google. What would you prefer, a blog or a video? A video is preferred. For the same search, you can …
Read MoreFilm Maker and Corporate Video errors Videos generate the highest engagement factor and are quite crucial for any corporate business marketing strategy. Whether you are producing your first corporate video or tenth, there are many layers to it as well as traps that you could easily fall into as a corporate film maker. …
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