Videos have played a crucial role in marketing ever since they came on the scene, even in the form of traditional TV ads. Ever since digital marketing came on the scene, the demand for quality videos has gone up. There is no doubt that videos play a strong role in increasing conversions much more than… Continue reading How Much Does Video Impact Your Conversion Rate?
Category: video content
What makes video testimonials great?
Video testimonials are one the greatest forms of video content. You might not realise how often you see a video testimonial on your YouTube feed. But you’ll be astonished to know that they are one of the most common forms of videos. The reason is that video testimonials act as honest bridges between the brand… Continue reading What makes video testimonials great?
Why are videos better for marketing?
Visual elements are always an effective tool for marketing to attract an audience and boost engagement. Videos help you to convey more information in less time. Videos are one of the powerful mediums which help in improving the accessibility and reach of your products and services. Videos can range from quick trending challenges to informative… Continue reading Why are videos better for marketing?
How can videos increase sales?
Videos have become the most popular and effective way to increase the sales of any brand or product. And, they give a tremendous exposure too. Internet and social media are incredibly easy to access today, and so it makes it easier for your videos to reach everyone. In this blog, we are going to discuss… Continue reading How can videos increase sales?
How to make Video content that People want to watch?
Video marketing is one of the most powerful mediums of advertising. Observe the social media channels we use today, and find that almost all channels are being dominated by video content. Also, did you know that audiences are more likely to know or connect with the brand after watching a video than an image? Why… Continue reading How to make Video content that People want to watch?
Company Values Videos – Types And Their Purposes
Every company holds a specific set of values that determine and moderate life at the workplace. These values play an important role in the everyday mindset of the employees and will help keep consistency in success. Whether it’s in the projects the company handles or even the overall work ethics at the workplace, values need… Continue reading Company Values Videos – Types And Their Purposes
The Purpose of a Corporate Film
In this era of visual content, businesses need to employ the best corporate filmmakers. These videos help engagingly portray the brand. Also, the functioning of any corporation is based on a fast and modest design. In short, corporate films are videos that showcase the company in a good light and highlight each and every aspect… Continue reading The Purpose of a Corporate Film
Corporate Films: Films that capture your rich heritage
A corporate film is a film created by a business or an organization. Moreover, these films target a specific audience. The reasons why corporate films have gained popularity are as follows: Functions A few of the functions of these corporate films are as follows: Staff training videos Safety videos Investor and shareholder relations videos Content strategy… Continue reading Corporate Films: Films that capture your rich heritage
Online video content – 10 things a blogger should know
Blogging has always been the king of content creation. But, it was only until videos became widely popular. Today, the scenario has changed so much that it would be a mistake to rely solely on text content. Because, videos have changed the way of consuming content, and frankly videos are way more efficient in conveying… Continue reading Online video content – 10 things a blogger should know
Customer testimonial videos to increase sales
Blog posts, images, infographics, PDFs, eBooks, case studies, et al., are all types of content that you can use for marketing. But then nothing beats videos. Plus, customer testimonial videos are a viable option for content marketing. Why go for a Customer Testimonial Video? A customer testimonial video is a customer review video. In the video,… Continue reading Customer testimonial videos to increase sales