Brand Vision defines the brand strategy of your business or brand. Hence, It sets you apart from your competitors and gives your potential customers enough fodder to ascertain whether your brand resonates with their ideals. As a result, your customers look at your brand from the point of your brand vision. But again, if your… Continue reading How does a brand vision benefit a company?
Branding videos introduce your brand to your prospective customer through simple and crisp video messaging. They help create a positive impression about your brand too. Surveys show that eight out of ten people purchase a product after seeing a branding video. More than 40% of internet users watch Facebook and YouTube videos in a week.… Continue reading What Makes a good Branding Video?
Video testimonials are one the greatest forms of video content. You might not realise how often you see a video testimonial on your YouTube feed. But you’ll be astonished to know that they are one of the most common forms of videos. The reason is that video testimonials act as honest bridges between the brand… Continue reading What makes video testimonials great?
Are you a frequent social media user? Then, you must have come across brands actively promoting their products through social media using videos. For example, skincare brands use videos to demonstrate their products so that the customers know how their product works. Therefore, it’s quite obvious to say that videos communicate the essence of a… Continue reading What drives more sales in Social Media Advertising? Videos, Text, or Image Ads?
As filmmakers and artists, we say that there’s no right or wrong camera to shoot and produce videos. But, when it comes to high-quality and lead-driven videos, you definitely need good gear. Especially when the client is willing to invest a good amount of money into showing their brand’s story in a video, it is… Continue reading What equipment do we need to make high-quality videos?
Do you remember the first time you looked at an advertisement? It is probably in a newspaper in your childhood. Later on, TV commercials played a large part in the advertising world and its evolution. The blast of the YouTube platform paved the way for multiple video publishing platforms, which gave way to video ads.… Continue reading Video Marketing – Why Should you take Advantage of it?
Every company holds a specific set of values that determine and moderate life at the workplace. These values play an important role in the everyday mindset of the employees and will help keep consistency in success. Whether it’s in the projects the company handles or even the overall work ethics at the workplace, values need… Continue reading Company Values Videos – Types And Their Purposes
Corporate video production services play a vital role in today’s business ecosystem. A business that aims to be competent in the market requires corporate video production. These corporate videos will prove to be an asset in your advertising arsenal. Such videos also have a knack for amplifying your reach. Why is corporate video production services… Continue reading Should businesses invest in corporate video production?
The whole process of making a video is referred to as video production. Whether it’s a short film, a feature film, a television advertisement, a music video, or another form of film. The process is the same. A lot more than just a guy with a camera is behind a video production to be successful.… Continue reading What are 5 careers in video production?
No matter the industry, working in marketing or sales in the era of COVID-19 is no simple task. Not only is the alternating news cycle utterly distracting — but you might also struggle to determine which type of content and interactions are right during these difficult times. Still, if you want to up your digital… Continue reading How brand video can put people first during COVID 19 CRISIS