Category: video Marketing

Social media videos – How to spread through word of mouth and bank on them?
Social media videos – How to spread through word of mouth and bank on them?

Welcome to the Word of Mouth Marketing (WOMM). Isn’t this the first social media platform? Hasn’t WOMM always been a powerful way to get business results? Let’s reflect on the importance of WOMM with examples of how marketers are going to take advantage of its power using social media videos.     Why should Marketers …

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Instagram video marketing with IGTV and how?
Instagram video marketing with IGTV and how?

  When it comes to social media marketing, Instagram video is one of the most popular and effective content formats. Although nearly 80% of internet traffic is in the form of videos by 2019 and the success of Instagram Stories is another popular example of how effortless video creation and production have become. That is …

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How brand video can put people first during COVID 19 CRISIS
How brand video can put people first during COVID 19 CRISIS

No matter the industry, working in marketing or sales in the era of COVID-19 is no simple task. Not only is the alternating news cycle utterly distracting — but you might also struggle to determine which type of content and interactions are right during these difficult times. Still, if you want to up your digital …

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Video ads – Marketing during the Pandemic
Video ads – Marketing during the Pandemic

The whole world got to a pause with the spread of Coronavirus, and we’re not an exception. Well, as a production house, we see that this Lockdown is a perfect time to bring out unique campaigns with video ads. We’ve seen that most small businesses have closed up shop to balance the losses that the …

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Social Media Marketing – Top 5 video content for 2020
Social Media Marketing – Top 5 video content for 2020

Social Media Marketing is an ever-evolving world. Before going into the blog, let us ask you “How many minutes of video content have you consumed in the last 2 days?” The answer probably would be 1/3rd of your social media time is spent on videos. There’s no surprise in saying that video content is one …

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The Music factor in making your video standout
The Music factor in making your video standout

Music is so powerful that many people feel it be a doorway to our soul. Not only that, but music also makes us go through a roller-coaster ride of powerful emotions at the drop of a hat. In no time, it can make us feel happy, nostalgic, lonely, sad, scared, tense, romantic, and well you …

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YouTube Videos vs. Instagram Live – The Brands choice?
YouTube Videos vs. Instagram Live – The Brands choice?

Video advertising is big business nowadays. Video channels/platforms like YouTube videos, Daily Motion offer advertisers a shot to engage with the viewer on a deeper level. It helps them establish relationships and educate their viewers on a product or service. It’s so effective that the average mobile video advertising spends are forecast to reach $7 …

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Demo video to improve your product’s customer service
Demo video to improve your product’s customer service

Since the time it created a buzz among marketers all those years ago, video marketing has become equivalent with promotion of businesses. It is spot on that demo video is one of the top ways to raise the knowledge of your brand and increase your sales. However, there is so much more you can do …

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Social Media campaigns and use of videos
Social Media campaigns and use of videos

Social media is continually changing the way we exchange and consume information. The most successful content marketers are delivering content without fail. This is possible with the help of multiple social media channels.   It comes as no surprise that visual content is over 40 times more likely to get shared than all-text content. Without …

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Video Production Techniques Proved Effective
Video Production Techniques Proved Effective

Video production techniques aren’t just about shooting, editing and presenting. There are plenty of other tasks that go behind the scenes to make a video worth it. While mastering each of these is one challenge, being able to manage them within the given budget and time is another. Here, in this blog, we talk about …

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